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The "Market Barometers" are 3-weeek, moving average indicators of overall market activity.
We have found that by using a 3 week average, we can smooth out many of the statistical
variations that confuse a week-to-week reading. They also help understand long term
trends, seasonal variations and other fundamental home entertainment market developments.
The index values are for comparisons purposes and do not represent total units. If you
position your mouse over a data point, the value of that datapoint is reported in a "pop-up"
window.
These charts are for the DVD and VHS formats combined. If prior year's data is needed, or
if you need to split out the product formats, please let us know.
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